NewJeans Captivates with Fairy-Like Visuals in “ASAP” Music Video Teaser

2023-06-27 12:20

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New Jeans's Music Video Teaser for “ASAP” Released
All Members Go Through a Dramatic Transformation with “Blonde” Hair

New Jeans has released a teaser video with an extraordinary visual.

NewJeans 'ASAP' Music Video Teaser /     The following photos are sourced from YOUTUBE     'HYBE LABELS'
NewJeans 'ASAP' Music Video Teaser / The following photos are sourced from YOUTUBE 'HYBE LABELS'

On the midnight of the 27th, New Jeans' music video teaser for their track "ASAP" from their second mini-album 'Get Up' was revealed on the HYBE Labels' YouTube channel.

The teaser features all the New Jeans members transforming with striking blonde hair, reminiscent of elf fairy.

In particular, the teaser video starts with a scene of searching for someone in a dark forest, creating a mysterious atmosphere as the members emit captivating charm in the enigmatic forest, capturing viewers' attention.

Furthermore, the members showcase a dreamy scene, swimming underwater with black hair instead of blonde, creating a mesmerizing ambiance.

In addition to the captivating visuals, the music video teaser also unveils the melody and lyrics of "ASAP." The song, with its rhythmic synth sound enhancing the mystical atmosphere, includes the members humming "ASAP baby Hurry up don't be lazy" towards the end of the video.

Netizens who watched the teaser expressed their anticipation, saying, "Always supporting New Jeans," "You guys are the best, let's make a big hit again this time," "Looking forward to New Jeans' comeback more than anything," "You all look the most beautiful!! You've all worked hard!!! May your practice shine!!!", "Fairy-like appearance, rhythm of the song, vocals, everything is so good. It will be a big hit once again," "Even from just the teaser, the scent of a hit song that surpasses Ditto is strong," "Wow, how amazing will their comeback song be this time?" showing their excitement.

ADOR, New Jeans' agency, described "ASAP" as a song that "charmingly approaches with cute and bouncy lyrics based on Euro-pop sound," and it is "a track that promises the lingering feelings of the album and the next encounter. The 'ASAP' music video contains a special story with the bunnies."

Meanwhile, New Jeans' "ASAP" music video teaser surpassed 1.1 million views in just 8 hours, and their second mini-album 'Get Up' will be released on the 21st of next month. Additionally, the pre-release of the songs "Super Shy" and "New Jeans" is scheduled for the 7th of next month.

Below is the teaser video for New Jeans' "ASAP" music video, released on the 27th.

YOUTUBE 'HYBE LABELS'
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